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The Impact of Gamified Ethics Training on Moral Decision-Making Skills in MBA Students
Anand Asthana
CENTRUM Católica Graduate Business School (CCGBS), Lima, Perú; Pontificia Universidad
Católica del Perú (PUCP), Lima, Perú. Email aasthana@pucp.pe
Volume 22: 2025 pp. 73-108: ABSTRACT
This study investigates the efficacy of gamified ethics training in enhancing moral
decision-making skills among MBA students. Utilising a longitudinal design, 239 participants were
randomly assigned to either gamified or traditional ethics instruction over 12 weeks. Moral decisionmaking skills, ethical sensitivity, and engagement were assessed at baseline, post-intervention, and
six-month follow-up. Results indicate that the gamified approach led to significantly greater
improvements in moral decision-making compared to traditional methods, with effects persisting at
follow-up. Qualitative data revealed enhanced ethical awareness and decision-making confidence in
the experimental group. These findings suggest that gamification can be an effective tool for
developing durable ethical competencies in business education, potentially addressing limitations of
conventional ethics instruction. The study contributes to the growing body of literature on
innovative pedagogical approaches in business ethics education.
Keywords: Moral decision-making; MBA curriculum; Gamification; Ethical sensitivity; Student
engagement; Experiential learning
ARTICLE ORDER REF.: JBEE22-0RA4