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Value-Acquisition Leadership Development Through Guided Self-Reflection
Alfreda Goods
University of Phoenix, USA
Volume 22: 2025 pp. 51-72: ABSTRACT
Unethical leadership and dishonest business practices have created a global crisis of
confidence in business leaders, highlighting the need for higher education to prepare graduates who
are ethical, transparent, empathetic, and trustworthy. Although business curricula include ethics,
cultivating enduring moral habits remains a persistent challenge. This qualitative, holistic case study
examined how undergraduate business students engaged in self-reflection on their leadership and
ethical values within the Differentiation of Personal and Professional Values course. A total of 235
colloquium logs from 16 junior-level students were analyzed using value, magnitude, and focused
coding. Self-reflection emerged as both a humbling developmental process and a safeguard against
unethical behavior. Students differentiated ethical behaviors such as humility, empathy, honesty,
and fairness from unethical behaviors rooted in arrogance, self-interest, and lack of empathy.
Progression through Bloom’s affective domain indicates that structured, values-based reflection can
cultivate ethically grounded leadership and strengthen moral decision-making in undergraduate
business education.
Keywords: Bloom’s Taxonomy, empathy, humility, affective, leadership development, selfreflection, values
ARTICLE ORDER REF.: JBEE22-0RA3